OUR PLAN OF ACTION

• Develop a compelling storyline that fascinates the customer

• Formulate a captivating value statement

• Produce strong visual demonstrations

• Create a need or desire by placing the product into the customer’s life

 

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WE SPECIALIZE IN

• Identifying your brand core competency and hero products

• Defining your brand story and executing a launch strategy

• Building the product story and strategizing the on air presentation

• Positioning your product with unique selling points

• Creating meaningful on air assets that maintain viewership and convert to sales

• Partnering with Category Production to implement product blueprint

• Coaching on air guest with “sales speak” technique

• Reviewing the on air presentation and providing direction for perfecting future airings

• Constructing additional sales strategies through pricing and promotions of extended assortment on .com

• Delivering a positive customer experience

• Product management and new product innovations

• Long term strategy for growth

 

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WE ASSIST WITH

• Third party fulfillment, shipping and logistics 

• Quality Assurance, product submission and evaluation

• Printing and packout design